Unmatched Cliff-and-Beach Freehold Land at Pink Beach, Lombok

Tucked along the untouched coastline of Eastern Lombok lies one of Indonesia’s most extraordinary natural wonders—Pink Beach, a place of surreal beauty where powdery sands blush rose under the sun. Listed among the Top 10 Most Unusual Beaches in the World, Pink Beach is the only one of its kind in Indonesia and has become a rising star in the archipelago’s tourism landscape. With its blend of vibrant coral reefs, turquoise waters, and soft pink shoreline, it offers a setting that feels almost otherworldly. Now, investors have a chance to own a slice of this coastal paradise.

This rare offering spans 86,113 sqm of FREEHOLD (HGB) land, divided into four certified plots ranging from roadside access to hilltop vantage points. The topography is uniquely sloped and features a combination of beaches and cliffs, allowing for unparalleled ocean views and complete privacy. It’s the only land in the area with such dynamic features, surrounded by protected Green Belt zones that guarantee long-term seclusion and exclusivity.

Pink Beach’s rising popularity is further bolstered by the Mandalika Project, the Indonesian government’s massive investment in Lombok’s tourism infrastructure. Located just over an hour from Praya International Airport, the area enjoys growing accessibility via public roads and is already serviced by national power lines, with water infrastructure underway. The nearby Bau Nyale Festival—Lombok’s most celebrated cultural event—also brings international attention and vibrancy to the region.

Lombok is no longer Bali’s quiet neighbor—it’s now one of the most desirable island destinations in the world, hailed by the New York Times, BBC, and Lonely Planet. As one of the last hidden paradises in Southeast Asia, its natural beauty and mystery continue to attract global travelers and forward-looking developers alike.

Offered at IDR 49 million per are with a 1-year installment plan, this is more than just a land investment—it’s a stake in Indonesia’s next world-class destination.